eLearning that actually changes behaviour (and isn't boring)

I help organisations and learning designers build world-class digital training that looks amazing, works flawlessly, and gets real results.

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Trusted by global brands, government agencies, and industry leaders.

The Problem

Stop building “Click Next” courses

We’ve all seen it. You get a massive policy document dumped on your desk and you’re told to “make it a course.” The result is usually a slide deck that employees rush through just to tick a box.

They’re drinking from a fire hose, they aren’t retaining the information, and frankly, they hate doing it.

If your training feels like a compliance hurdle rather than a learning opportunity, you aren’t just wasting your budget, you’re missing the chance to actually solve the business problem you started with.

The Solution

Training designed for humans, not just LMS reports

I don’t just take your content and put it on a screen. I dig into what your people actually need to do differently.

Whether you are an HR team needing a compliance refresh that people won’t roll their eyes at, or an entrepreneur wanting to sell a premium course that looks like a million bucks, I build solutions that engage learners from the first click.

  • Interactive & Engaging: No more death by PowerPoint.
  • Fully Accessible: Inclusive design is my superpower.
  • Data-Driven: I use real metrics to prove it works.

Services

How can I help you?

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Why Work With Me

A boutique experience with big agency results

My name is Cath Ellis. I’ve been in the training game since 1999; from training crew on Carnival Cruise Lines to building recruit programs for Victoria Police.

I started my own business because I was tired of the “churn and burn” agency model where quality came second to speed. When you work with me, you don’t get passed off to a junior instructional designer. You get me.

  • Award-Winning: Platinum Brandon Hall & LearnX winner.
  • Transparent Process: You’ll never wonder where your project stands. You get access to our shared Trello board, regular updates, and clear timelines.
  • Technical Authority: I speak at conferences like DevLearn and ATD because I know my craft inside out.

Cath has helped us right from the concept stage of our e-learning programme, through to design, testing and delivery. She's been fantastic to work with. Cath has really listened to our ideas, melded them with her own, and then created a fabulous e-learning product that people are loving. Looking forward to lots more collaboration with Cath!

Ryan MaloneDirector, Civicsquare

Cath has the ability to shape an idea into beautiful elearning content. She has a wealth of elearning and design experience and knowledge, but she is open to new solutions.
Cath took the time to build a relationship with us, to understand our business and our subject matter. She was able to walk us through the development process. We particularly valued her ability to work with us as our vision for the project evolved. It's obvious that Cath wants the best outcome for her clients, and it's evident in her honest communication, her dedication, and ability to create engaging and memorable content.

Andy RiggDirector, Civicsquare

I've been working with Cath as a freelance learning designer for our non-profit organization, Year Up. Cath has been incredible to work with. She is creative, open to feedback and very communicative. Cath created some really great interactions for the online learning modules that she designed for us. Cath has also been a really great coach for our junior in-house designer, which has been a bonus for us in our work together. I'm eager to continue working with Cath as our organization really delves into the learning design space more this year.

Kailey CartwrightDirector, Training Academy at Year Up

Working with Cath was such a pleasure and a truly collaborative partnership. Her work is creative, engaging, and fun. She took the time to get to know our organization and mission. Her final courses fit our needs perfectly. Additionally, working at an organization that is new to the e-Learning space, Cath took the extra time to help us understand best practices and different approaches to online learning, from sharing new image libraries to helping us brainstorm course assessment questions.

Alison LeungE-Learning Coordinator at Year Up

Cath is a passionate, professional and highly talented Instructional Designer. She's an innovator, who during her time at Learning Seat would often come to see me to share her ideas and vision. It became clear to me early on that Cath was an amazing creative thinker.
If you are looking for someone who is going to make a difference in how you produce your training or messaging then I have no hesitation in recommending Cath to you.

Scott DeanCEO, Learning Seat

Cath is an incredibly talented instructional designer with a huge and varied array of skills - from training needs analysis to content, design and coding. Her passion is hugely valued by her colleagues, peers and clients. Her pro-active approach to problem solving is infectious and can lift and motivate the team around her to new heights.

Claire LavinProduct Manager - Library, Learning Seat

Cath's knowledge, experience and passion for E-Learning and instructional design is second to none. While working at CFA in the Learning & Volunteerism team, Cath carved an important space for transforming traditional training to innovative solutions designed to reach a much broader and more diverse audience. I would highly recommend Catherine Ellis as a professional leader in instructional design.

Kate HarrapExecutive Director, Learning & Volunteerism at CFA

It is no exaggeration to say that Cath is one of the most passionate digital learning professionals that you’re ever likely to meet. She consistently pushes the envelope to leverage instructional methodologies and new technologies to create outstanding learning outcomes for both students and organisations alike. While many in the eLearning industry like to think we do this, very few of us extend that practice to extracurricular study, research and experimentation to the degree that Cath does. In my view, Cath’s thirst for knowledge and ongoing commitment to her own professional development is testament to the value she offers any organisation lucky enough to engage her services.

Bianca FrostSenior Instructional Designer at Learning Seat

I've worked with Cath for the last two years as part of the Learning Seat Instructional Design team. Cath's ability to seek inspiration for her concepts in all areas of the digital world is astounding; every week she's showing me a new idea that takes constructive innovation to a new level. Cath has an unparalleled thirst for learning, especially in the learning technology field, and is my go-to colleague if I need creative solutions for my tech challenges.

John SlatterySenior Instructional Designer at Learning Seat

I have worked closely with Cath for the past two years. Cath is a skilled e-learning designer with obvious passion about all things digital. She is professional and courteous in her interactions with colleagues and with clients. Cath is an excellent collaborator who likes to push the boundaries of e-learning technologies and I would recommend her as an asset in the development of online educational/training content.

Ben WebberSpecial Projects at Learning Seat

Cath is an experienced, innovative and passionate elearning expert who is able to find ways to bring complex content to life. Her ability to understand clients needs and turn this around into engaging and effective content is a real gift.

Gavin AltusGeneral Manager of Sales & Marketing at Learning Seat

Catherine brought advanced skills and creative energy to her work, and demonstrated commitment and enthusiasm by attention to detail, consistent innovation and a strong collaborative ethos above and beyond the limits of any position description.

Steven CurryProject Officer at Victoria Police

I can only recommend Cath wholeheartedly if you need a website. The fact is I sat around knowing I needed a website for MONTHS before I finally got around to asking Cath and within a matter of days, it was done. The proof, they would say, is definitely in the result.

Lawrence AkersOwner, Release Hypnosis

Ready to create something exceptional?

I accept a limited number of projects to ensure every client gets my full attention. Let’s chat about what you need.